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South Florida based online community, The Mermaid Club, has undergone a complete brand makeover and unveiled its new logo, website and products to support its shift to a largely exclusively apparel based company. The Mermaid Club’s new brand identity is sleek and simple to align with its relevance in the…

Read all about it! Mermaids are out and being seen in the community. Below is a collection of stories across of the internet of mermaids making waves and generally spreading our badass mentality across globe. Sun Sentinal – Sun Sentinel, March 2016 South Florida – South Florida, Sept 2015 West Boca City…